After stunning the internet with a creatively crafted announcement video for their project – “Bad Boy Etiquette 102: Continuous Assessment,” which many are hailing as one of the best announcement videos in the Nigerian music space, Ajebo Hustlers finally unveiled their project a few hours ago, and it looks even more creative inside!
From “Dreams II,” the first track, which happens to be my favorite, as someone who hustles, to track 10, you can sense the deliberate mindset behind each piece. In an era where fleeting TikTok “moments” continue to become exhausting for audiences, there seems to be a much-needed shift on the horizon back to artists making more intentional art.
The “Continuous Assessment” roster features other creative artists such as Zlatan, BlaqBonez, Jeriq, Magixx, King Promise, Raebel, and Sarkodie. This project embodies exactly what many hope for with this shift, standing tall as artists who make a lasting impact through their brilliant vocal tones and eloquent storytelling.
“Dreams II,” my favorite track, is a hustler’s anthem, effortlessly describing the journey from hopeful beginnings to the realization of dreams. With Zlatan and BlaqBonez delivering their verses back-to-back with unmatched energy, you can feel the weight of the hard work and perseverance it took to reach this point. The lyrics, “My plans laid out smart boy executing my goals… A wise man once asked me how bad do you want it?” perfectly describe the internal struggles and determination inherent in chasing one’s dreams.
Ajebo Hustlers, Zlatan, and Blaqbonez powerfully confront these themes head-on in “Dreams II,” which may evoke emotions and lead you on a journey of introspection within the brief 3 minutes and 57 seconds.
With its thoroughly executed vision, “Bad Boy Etiquette 102: Continuous Assessment” is a project you won’t want to miss. Check it out using the link below!